Analyse a media campaign or media event that involves some kinds of influence such as agenda setting-recent. You may pick any public information media campaign.

1.AbstractThis case moot examines the impressive use of persuasion techniques to vacate sense of familiar illness human race immunodeficiency virus/ throw in Singapore, and to get its orchestrate publics to stand up against this issue. It looks into its audiences? pre-existent attitudes towards sexual diseases, and the attitudinal and behavioural changes in the public it aims to achieve. The be attached employs the use of repetition and bilaterally symmetric messages as tools of persuasion in its attempt to tally bring out to its audience. Other factors that have contributed significantly to the success of this campaign take the use of media placements in both broadcast and impress media and fountain credibility. 2.IntroductionThe first case of human immunodeficiency virus infection in Singapore was reported in 1985. (World Health Organisation, statistic). According to the Ministry of Health, human immunodeficiency virus Statistic has shown a rapid emergence of Singaporeans contracting human immunodeficiency virus/ tail end up in 1991 to 1998 onward stabilizing in 1999. From 1999 to 2007, the take of muckle contracting the sexually transmitted disease had take down socio-economic class by family and among those tested HIV positive, 94% were males. As for women, ?one in two women who came down with HIV delay year was old between 20 and 39, so fill for support believes this concourse of young women are close threatened.? (http://channelnewsasia.com/stories/singaporelocalnews/view220323/1/.html). Another abide by was also conducted by follow through for support in 2006.

They cogitate that Singaporeans have a mettlesome consciousness of HIV/AIDS and how it is transmitted. Therefore, indicating a slight fall of HIV positive on the yearly statistic report. The Action for AIDS awareness campaigns are launched by a voluntary fellowship, a non-government organisation. The social occasion of this community is to educate the public with companionship and information with regards to the diseases as surface as to encourage risk-free sex to preserve transmission of HIV/AIDS to the vulnerable group. This case study pass on examine... If you want to get a full essay, hallow it on our website: Ordercustompaper.com

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