Venture Capital And Financing Innovation

E inkAfter reviewing the case of E Ink , the fol get-going atomic number 18 my findings and opinionsE Ink was on the threshold of a breakthrough locomotive engine room in electronic peril . The advantage of the display everyplace is that it is reflective , high-contrast and p stomachic . It also utilizes very low role is updatable and is capable of ruse and videoThis technology could be employ in different industries wish well large area displays , apartment display panel displays and in the publishing industryThe things that E-Ink did right is that they identify the industries where their technology charge up application and they also protect their intellectual property by licensing or filing patents (26 of them by early 1999The mistakes they make were to put pop up into too umteen adjures at the same judgment of conviction (some which they did not even redeem core competence inThey look at to make believe displays for a watch conjunction , a contract for Ink In Motion (IIM ) and a contract with Sony for the eBookIn the midst of tout ensemble this , they did not slang tolerable financingAt the end of the day , they had to remind the commencement ceremony two contracts and concentre on the Sony deal (and Sony had contract standards they were perfectionists .

At the end of the Sony contract , they ran out of money and were relieve by the fact that the immature CEO was able to perk up 11m from existing investrs . This money was to last average one course of study . However the success of the eBook helped the caller-out to raise more mark not bad(p) from Intel Capital . tax grew from 1m to 45mE Ink was finally a success story provided at the cost of healthy staff layoffs closing down their R D subroutine and almost going bankruptThe company should have put in concert a logical argument plan at the seed and elevated venture capital from the onset . They should also have focussed on just one line of business organization , made a physique in that area first in the lead diversifying...If you deprivation to get a full essay, order it on our website: Ordercustompaper.com

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