AMUL- Gujarat Cooperative Milk Marketing Federation (GCMMF) Ltd The Taste Of India'

marketing story on:-AMUL- Gujarat alignment Milk Marketing anyiance (GCMMF) Ltd?The Taste Of India?Prepared By: - Vidhi ShahUB ID:- 204313Date Of Submission:- 11/09/2007TABLE OF CONTENTSNO. SUBJECTPAGE NO. 1.ACKNOWLEDGEMENT32.INTRODUCTION43.STRATEGY/ POSITINING IN THE COMPETITIVE MARKET64.TARGET MARKET85.PRODUCTS116.MARKETING MIX ?4P?s OF MARKETING157.COMPETITIVE SET ?MAIN COMPETITORS IN THE MARKET178.CONCLUSION199.REFERENCES2010.APPENDIX21ACKNOWLEDGEMENTIn the beginning, I would kindred to give thanks all the persons who helped me lots to sit along this marketing report by providing their knowledge. First of all, I would compar fit to thank my coach Geoff who gave me chance to do this fitting and withal gave me knowledge of all basic fundaments of marketing. I would excessively like to thank my booster rocket professor Jayraj Pandya who helped me to choose this field and also gave me all the expatiate regarding this report. When I was pursuing my bachelors he took me to the office of Amul and that is the main soil I choose the said(prenominal) topic. VIDHI SHAHUB:-204313INTRODUCTION?Amul? Gujarat Cooperative Milk Marketing Federation (GCMMF) Ltd. identify itself suggests that it is related with draw. It was naturalised on September, 1994 in Gandhinagar having a capacity to dole out 10 lac litre of draw in a day. it is the largest co-operative act in India with 2.2 million milk producers organized in 10,552 co-operative societies in 2003-2004().

The plant life first set up at Gandhinagar, India with the purpose of to meet the destiny of watchting fresh milk of the consumers of the Ahmedabad and for that he handles with all(prenominal) drop of milk. Thus, it proves the name of ?mother? in realistic manner. The or so historic aspect of mother dairy farm is it has given precedency to women to release milk and Mother dairy also gives intelligent set to them so that they are able to survive by themselves. In the beginning its work with runny milk, pouch filling, butter... If you regard to get a full essay, roll it on our website: Ordercustompaper.com

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