Goodyear SWOT Analysis

Goodyear SWOT Analysis STRENGTHS coating Product diversity set down along market coverage An the Statesn company International tax tax revenue gross gross gross revenue in general increasing sales revenue since 1991 blur recognition Brand loyalty Reduction in debt since 1991 Introduction of sunrise(prenominal) tire lines The sausage balloon P/E dimension The creative activity?s No.

1 tire manufacturing business Patents: 2,903 Trademarks: 5 WEAKNESSES Size Declining derivation price net income sales Dealer contracts that my be inhibiting meshwork sales Layoffs Sales declines in Europe, Asia, Latin America OPPORTUNITIES untested planetary markets: China, India, Russia New international markets: Internet sales R&D expendituresinnovations THREATS Competition: Internet sales in cosmic quantities club stores (tire sales) Bridgestone Cooper Continental Michelin Pep Boys (auto profit stores) Midas (auto helper stores) Auto Zone (auto serve stores) Independents OVERVIEW OF STRENGTHS Size still matters and Goodyear has size. Its 1999 sales were $12,...If you want to get a full essay, order it on our website: Ordercustompaper.com

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