succinct and Long term Strategies
SHORT TERM STRATEGIES
Short term strategy:
DIRECT MARKETING
1. FTG losss to achieve the following objectives:
a. The first appearance of an online interpose within the next 3 months at a be determined by the team.
b. Implement the online store to plus sales using a new distribution comport and compete with the other online flower and plant retailers in the market.
2. schema details:
a. Customers nationwide will have the ease gravel of searching within our web store flowers and plants of their choice and go them as quickly as next day.
b. Most of the clear will be performed by the laborers who sort and pack flowers for saving and two employees (First and second shift) with basic internet skills to receive orders and ensure proper follow up. These employees will be supervised by Eddy or Juan depending on their responsibilities for the specific day at the warehouse.
c. Juan will be in charge of implementing the strategy and checking its progress.
d. Online store is the method comprised of using the World Wide Web to allot products directly to the consumers and its outset cost is relatively low.
check to graphic imageer and web developer Lesly Laguerre, the overall cost of a website starting from scratch would be $2500 including the complete domain name purchase, design and programming. Since the company already has a webpage, we would simply upgrade it to more dynamic with user friendly options for shoppers.
Every transaction make in the web store will be conjugated to an FTG account which will manage funds interchange and orders details.
According to Laguirre, The cost for that upgrade ranges between $550 and $700 which is significantly lower compared to an inviolate e-commerce start-up for the company. With such a low startup cost, FTG will grow easy access to a profitable distribution channel. It is cost efficient at different levels. There is no necessity...If you want to get a full essay, order it on our website: Ordercustompaper.com
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